Industry analysis from the expert's experts. VUX WORLD INSIGHTS.
alexa champion dustin coates
Introducing the latest Alexa Champion: Dustin Coates 1800 1200 VUX World

Introducing the latest Alexa Champion: Dustin Coates

 Every once in a while, the Alexa team at Amazon give a select few people a badge of honour.🥇 It’s called the Alexa Champions…

read more
google assistant to replace google search website hero
Google Assistant will replace Google Search in its entirety within 5 years 1800 1200 VUX World

Google Assistant will replace Google Search in its entirety within 5 years

 Here’s a prediction for you: Google Assistant will replace google search entirely within 5 years. Sooner, even. Think about it. What is Google’s ultimate…

read more
apple watch needs one thing - a fully working siri
The dormant potential of Apple Watch 1800 1200 VUX World

The dormant potential of Apple Watch

I realised the dormant potential of the Apple Watch yesterday. It’s full of apps and functionality, but I never use it. I have the Dominos…

read more
google assistant reaches 1 million actions website hero
Why aren’t more people making Google Assistant actions? 1800 1200 VUX World

Why aren’t more people making Google Assistant actions?

When thinking about launching an app for a voice assistant, most people, most of the time, will create an Alexa skill instead of a Google…

read more
voice assistant predictions for 2020
Not so bold predictions for voice in 2020 1800 1200 VUX World

Not so bold predictions for voice in 2020

So, here we are. The end of 2019. And it’s time for some click bait regarding 2020 voice-first industry predictions. I told you to prepare…

read more
Voiceboard session looking at agile for voice
How to create Alexa skills using agile 1800 1200 VUX World

How to create Alexa skills using agile

What’s the best way to approach the development of a hashtag voicefirst experience for Alexa, Google Assistant and voice assistants?

read more
Introducing voice to action website hero image
Introducing ‘VTA’: Voice-to-Action 1800 1200 VUX World

Introducing ‘VTA’: Voice-to-Action

Introducing the VTA: Voice-to-Action which is the same as a call-to-action, only one that is served and acted on in a voice first environment.

read more
Siri's biggest threat?
Siri’s biggest threat? App-le. 1800 1200 VUX World

Siri’s biggest threat? App-le.

Is the visual and industrial design culture at Apple hindering Siri? Is Siri actually an assistant or a voice interface? Will Siri ever reach its potential?

read more
Voice adoption is our job
It’s our job 1920 1080 VUX World

It’s our job

Is discoverability the main issue with voice assistant adoption? Or does it run deeper than that? And who’s job is it? Amazon’s? Google’s? Or yours?

read more
do you need to design a persona for for your voice app
Do you HAVE to design a persona for for your voice app? 1920 1080 VUX World

Do you HAVE to design a persona for for your voice app?

When creating a voice app, such as an Alexa skill or Google Assistant action, do you always need to design a brand persona? Sonic branding…

read more
Siri updates from WWDC hero
Siri updates from WWDC 2019 1800 1200 VUX World

Siri updates from WWDC 2019

 Some updates and thoughts on Apple’s Siri announcements from WWDC on 3rd June 2019.

read more
kane Simms on voice strategy short and long term planning
Voice strategy: short and long term planning 1800 1200 VUX World

Voice strategy: short and long term planning

 When it comes to creating a voice strategy, you need a short term plan and a long term plan. These are the words of…

read more

CONTACT

We work with brands like yours big and small to create meaningful voice UX content and skills. Get in touch using the contact form to start a journey with us.