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	<title>politics &#8211; VUX World</title>
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		<title>Conversations Squared #3 Esha Metiary</title>
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		<dc:creator><![CDATA[Ben McCulloch]]></dc:creator>
		<pubDate>Tue, 10 Jan 2023 12:45:14 +0000</pubDate>
				<category><![CDATA[Podcast]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[conversation design]]></category>
		<category><![CDATA[persona]]></category>
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		<category><![CDATA[politics]]></category>
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					<description><![CDATA[Esha Metiary, Lead Conversation Designer, Bol.com, talks about why some assistants should be prepared to discuss political matters. Can you imagine talking to a branded bot that doesn&#8217;t want to discuss Black Lives Matter when the brand itself promotes those values? The bot is on the front line between customer and brand, so if the brand [&#8230;]]]></description>
		
		
		
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