Executive briefing report
Beyond the Buzz: How to identify and evaluate agentic AI platforms for CX
End the confusion with this expert guide.
Agentic AI seems to be everywhere. How do you separate fact from fiction? This agentic AI primer helps CX leaders and their technical counterparts understand how agentic is different from other types of AI, explains its defining characteristics, and showcases its capabilities through a real-world example. PLUS, it includes an Agentic AI RFP template to leverage when evaluating vendors.
By understanding and leveraging agentic AI, CX leaders and other key stakeholders can position their organisations at the forefront of customer experience innovation.

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About this report
Imagine hiring a super-assistant who can read all your help-desk articles and company policies, talk to customers, and fix most simple problems without needing a human. That’s the promise of agentic AI. Get it right and, by 2029, eight out of ten routine questions could be handled automatically, saving about a third of today’s support costs.
This definitive guide shows customer experience (CX) and contact-centre leaders how to separate true agentic capability from clever marketing spin.
Why download now
- Agentic AI rockets to the top of the 2025 CX agenda. Frost & Sullivan names it a defining trend of 2025.
- Every other vendor says they’re ‘agentic’. Our checklist exposes the difference between genuine agents and repackaged chatbots.
- Budgets are tight. Use the included RFP scorecard to prove ROI and win internal buy-in fast.
- First-mover advantage is real. Early adopters are already shrinking handle time, boosting CSAT and freeing staff for higher-value work.
Inside the report
- A plain definition of agentic AI.
- The agentic AI framework and how it measures ‘agenticness’.
- Deep dive on Cognitive Architecture.
- Real-world examples of agentic AI in action.
- A step-by-step RFP checklist you can use today.
Get your copy
Three reasons to download the report today
Save months of research
Access valuable insights from VUX World in one concise playbook, so you don’t have to start from zero.
Align with vendors
Arm yourself with the terminology and metrics that encourage suppliers to show how their agents work.
Build a bullet-proof business case
Map and score agentic capabilities to secure the internal buy-in and investment you need.