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The dormant potential of Apple Watch

The dormant potential of Apple Watch 1800 1200 Kane Simms

I realised the dormant potential of the Apple Watch yesterday. It’s full of apps and functionality, but I never use it. I have the Dominos app, Uber, Trello, Evernote, you…

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Why aren’t more people making Google Assistant actions?

Why aren’t more people making Google Assistant actions? 1800 1200 Kane Simms

When thinking about launching an app for a voice assistant, most people, most of the time, will create an Alexa skill instead of a Google Assistant action. But why? There…

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Not so bold predictions for voice in 2020

Not so bold predictions for voice in 2020 1800 1200 Kane Simms

So, here we are. The end of 2019. And it’s time for some click bait regarding 2020 voice-first industry predictions. I told you to prepare for this a few weeks…

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How to create Alexa skills using agile

How to create Alexa skills using agile 1800 1200 Kane Simms

What’s the best way to approach the development of a hashtag voicefirst experience for Alexa, Google Assistant and voice assistants?

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Introducing ‘VTA’: Voice-to-Action

Introducing ‘VTA’: Voice-to-Action 1800 1200 Kane Simms

Introducing the VTA: Voice-to-Action which is the same as a call-to-action, only one that is served and acted on in a voice first environment.

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Siri’s biggest threat? App-le.

Siri’s biggest threat? App-le. 1800 1200 Kane Simms

Is the visual and industrial design culture at Apple hindering Siri? Is Siri actually an assistant or a voice interface? Will Siri ever reach its potential?

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It’s our job

It’s our job 1920 1080 Kane Simms

Is discoverability the main issue with voice assistant adoption? Or does it run deeper than that? And who’s job is it? Amazon’s? Google’s? Or yours?

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Do you HAVE to design a persona for for your voice app?

Do you HAVE to design a persona for for your voice app? 1920 1080 Kane Simms

When creating a voice app, such as an Alexa skill or Google Assistant action, do you always need to design a brand persona? Sonic branding and sound design are having…

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Siri updates from WWDC 2019

Siri updates from WWDC 2019 1800 1200 Kane Simms

 Some updates and thoughts on Apple’s Siri announcements from WWDC on 3rd June 2019.

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Voice strategy: short and long term planning

Voice strategy: short and long term planning 1800 1200 Kane Simms

 When it comes to creating a voice strategy, you need a short term plan and a long term plan. These are the words of Amazon Alexa’s Chief Evangelist, Dave…

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