Insights and analysis from the industry's thought leaders' thought leaders. ARTICLES
Google Assistants strategy and what it means for your brand
Google’s Assistant strategy and what it means for your brand 1800 1200 Kane Simms

Google’s Assistant strategy and what it means for your brand

Google’s recent integration of Google Assistant with Technicolor set-top-boxes further shows that Google’s strategy for Assistant is more than timers, alarms and web searches. You…

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microsoft acquires nuance
Why is Microsoft acquiring Nuance, really? The bigger picture 1800 1200 Kane Simms

Why is Microsoft acquiring Nuance, really? The bigger picture

Microsoft will acquire Nuance Communications for $19.7billion, but there’s more to it than cool tech. There’s a much bigger game being played.

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VUX World V
Step up your chatbot and voice assistant game 1800 1200 Kane Simms

Step up your chatbot and voice assistant game

There’s too many average conversational AI implementations that are ill-designed and not greatly useful. Don’t fall into that trap. This short story is about a…

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What is Natural Language Understanding (NLU)?
What is Natural Language Understanding (NLU)? A beginner’s guide 1800 1200 Kane Simms

What is Natural Language Understanding (NLU)? A beginner’s guide

Critical foundational knowledge on Natural Language Understanding (NLU) for anyone interested in learning about conversational AI or conversation design.

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You're thinking about conversational AI all wrong
You’re thinking about conversational AI all wrong 1800 1200 Kane Simms

You’re thinking about conversational AI all wrong

Here’s why you’re thinking about conversational AI all wrong and why it’s more transformative than you think.

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What is SSML
All you need to know about SSML and why it’ll only take you so far 1800 1200 Kane Simms

All you need to know about SSML and why it’ll only take you so far

SSML is great for tuning text-to-speech (TTS) systems, but it has some limitations.

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427m voice searches are done on mobile per day
With 427 million daily voice searches on mobile, what can you do about it? 1800 1200 Kane Simms

With 427 million daily voice searches on mobile, what can you do about it?

With approximately 427m voice searches made on mobile per day, what does it mean for your business? And what can you do to capitalise on…

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Google CCAI Contact Centre AI partnerships and why that's so smart
Why Google CCAI (Contact Centre AI) partnerships with contact centres is REALLY smart 1800 1200 Kane Simms

Why Google CCAI (Contact Centre AI) partnerships with contact centres is REALLY smart

Google Contact Centre AI (CCAI) services are becoming bundled into almost every contact centre you can find. Here’s why that’s a super-smart move from Google.

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why containment rate isn't the best way to measure your chatbot or voice bot
Why ‘containment rate’ is NOT the best way to measure your chatbot or voicebot 1800 1200 Kane Simms

Why ‘containment rate’ is NOT the best way to measure your chatbot or voicebot

Here’s why ‘containment rate’ isn’t the right way to measure the success of your chat bot or IVR bot and the 3 things you should…

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a framework for consistently measuring the usability of conversational user interfaces by Kane Simms
A framework for consistently measuring the usability of voice and conversational user interfaces 1800 1200 Kane Simms

A framework for consistently measuring the usability of voice and conversational user interfaces

Answering one of the questions we get asked repeatably: how to measure the usability of conversational user interfaces, like chat bots and voice bots, and…

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Kane Simms All about voice marketing mistakes
Top 10 voice marketing mistakes and how to avoid them 1917 1080 Kane Simms

Top 10 voice marketing mistakes and how to avoid them

If you’re considering using voice assistants like Alexa and Google Assistant for marketing, here’s a few things to watch out for.

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Being first to innovate with conversational AI
Is innovating first worth it? 2470 1274 Kane Simms

Is innovating first worth it?

Is being first to adopt conversational AI worth it? Or should you wait? https://www.youtube.com/watch?v=IEkW2rAkUdo The people that go first tend to make mistakes that the…

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