Voice at Sony Music with Dennis Kooker and Achim Matthes
Peak behind the curtain at Sony Music’s voice strategy and hear how it’s thinking about the future of music consumption.
Tag: voice strategy
Two strategies to get your Alexa skill discovered
Alexa skill discoverability is a challenge that’s existed since the birth of the Echo as a skill developer or brand, how do you get people to use your Alexa skill?…
It’s our job
Is discoverability the main issue with voice assistant adoption? Or does it run deeper than that? And who’s job is it? Amazon’s? Google’s? Or yours?
Voice and the TV with TiVo’s Charles Dawes and Patrick Byrden
Dustin and Kane speak with Charles Dawes and Patrick Byrden of TiVo about how they’re helping users discover content through the power of voice, and the future of TV. Listen…
Do you HAVE to design a persona for for your voice app?
When creating a voice app, such as an Alexa skill or Google Assistant action, do you always need to design a brand persona? Sonic branding and sound design are having…
Voice strategy: short and long term planning
When it comes to creating a voice strategy, you need a short term plan and a long term plan. These are the words of Amazon Alexa’s Chief Evangelist, Dave…
Voice strategy advice with Amazon Alexa Chief Evangelist, Dave Isbitski
We’re honoured to be joined by Amazon Alexa Chief Evangelist, Dave Isbitski, to discuss the conversations that he’s having at C-Suite level about how brands should be approaching voice and…
Voice first sneaker drop with Nike and bridging the voice and social gap with Unilever with Nick Rovisa and Matt Lang
We’re capping off RAIN week in style by diving deep into two epic case studies from Nike and Unilever, as well as developing some new thinking on viral voice, with…
How we approach voice with Fortune 100 companies and the Kung Fu Panda Alexa skill with Greg Hedges
Greg Hedges, VP Emerging Experiences at RAIN agency, shares the secrets of how RAIN approach voice with Fortune 100 companies and talks us through how they built the Kung Fu…
4 ways to take your voice strategy to the next level
Since starting VUX World in February 2018, things in the voice assistant industry have changed. At the last MUXL London Meet-up, Design for Voice, I presented 4 things that have…