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The mad genius of using LLMs as classifiers with Katherine Munro, Swisscom

The mad genius of using LLMs as classifiers with Katherine Munro, Swisscom 1280 720 Taras Semeniuk

In this episode, Kane Simms is joined by Katherine Munro, Conversational AI Engineer at Swisscom, for a deep dive into what might sound like an odd pairing: using LLMs to classify customer intents.

Presented by NLX

NLX is a conversational AI platform enabling brands to build and manage chat, voice and multimodal applications. NLX’s patented Voice+ technology synchronizes voice with digital channels, making it possible to automate complex use cases typically handled by a human agent.

When a customer calls, the voice AI guides them to resolve their inquiry through self-service using the brand’s digital asset, resulting in automation and CSAT scores well above industry average. Just ask United Airlines.

Large Language Models (LLMs) are powerful, multi-purpose tools. But would you trust one to handle the precision of a classification task?

It’s an unlikely fit for an LLM. Classifiers typically need to be fast, accurate, and interpretable. LLMs are slow, random black-boxes. Classifiers need to output a single label. LLMs never stop talking.

And yet, there are good reasons to use LLMs for such tasks, and emerging architectures and techniques. Many real-world use cases need a classifier, and many data and product development teams will soon find themselves wondering: could GPT handle that?

If that sounds like you, then check out this extended episode to explore how Switzerland’s largest telecommunications provider tackles this issue while building a next-generation AI assistant.



AVAILABLE ON ALL PODCAST PLAYERS.

Show notes

“The Handbook of Data Science and AI: Generate Value from Data with Machine Learning and Data Analytics” – Available on Amazon.

Katherine’s website. 

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